The Challenge
In February 2017, we worked with adaptable lifestyle label Monrow, founded by Michelle Wenke and Megan George in 2007, for the opening of their brick-and-mortar store in Venice, California. The well-known brand is beloved for their knit styles with great fits, and have been seen on celebrities such as Gwyneth Paltrow, Kate Hudson, and Reese Witherspoon. Monrow has been in over 300 boutiques and department stores over their 10 years in the market, but their Venice location marked the first physical store for the label.
