PARAMOUNT+ THE LODGE NAMED FINALIST IN DIGIDAY AWARDS

We’re thrilled to share that Paramount+’s The Lodge activation has been named a finalist for Best Experiential Campaign in the 2025 Digiday Awards!

The Lodge brings the magic of Paramount+ to life with an immersive winter escape, where guests stepped into a branded experience that blended culture, storytelling, and entertainment. From interactive moments to content-driven touchpoints, the activation created a destination that resonated with fans and amplified the Paramount+ brand.

The Digiday Awards celebrate campaigns that embrace innovation and creativity to deliver memorable consumer experiences and measurable results. We’re proud to see The Lodge recognized among such standout work. Congratulations to all of this year’s finalists!